VIP Brand Strategy Day
for luxury lifestyle brands looking to elevate their business
A full strategy-led day dedicated to helping you define your lifestyle business’s creative vision, flair, purpose, and position to build a distinctive and iconic brand.
Does this sound familiar?
- I feel scattered and confused, without a clear path of what to do.
- I'm a start-up and I haven't a clue of where to begin with branding my lifestyle business or what I need
- I lack confidence in the 'who', 'what' and 'why' my brand exists.
- I'm not getting much out of my marketing and sales efforts despite hours spent.
- I don't know how to add value without cutting my prices.
- I'm not attracting the right people and feel misaligned
- I don't know how to show up consistently.
- I need an honest expert opinion on my overall brand image/website.
- I don't have a clear definition of who my target audience is.
- I constantly compare my brand to my competitors and I don't know how to make my own mark.
-Claire Causton, personal Image stylist
Imagine if you...
- ... had clear actionable steps & checklists of what to do to build a luxury brand.
- ...owned a brand that people love so much that they can't help but talk about you.
- ...marking and sales strategies were going above and beyond their targets.
- ...could build a waiting list of people literally begging you to take their money.
- ... could charge whatever you want and eliminate the hard sell.
- ...had a dedicated art director to point you in the right direction
- ...could eliminate the trial and error of knowing what works.
- ... had your own unique style that your competitors were envious of.
Charlotte T., Organic Skincare Expert
Insight Driven
Perspective is everything when it comes to building a distinctive and iconic lifestyle brand. Understanding your business, consumers, competition, and culture is key to brand success and confidence as an entreprenuer. I share with you my expertise, experience, and resources to unscramble what your business needs to take things to the next level.
Clarity meets strategy
From crafting your muse to defining your purpose, refining your values and vision, to aligning and positioning. My framework is designed specifically for luxury lifestyle businesses like yours, so you’ll have the confidence in your brand’s persona, to show up consistantly, and build trust from the get-go.
Why Kate?
Kate is a brand strategist and creative director for some of the most high-profile brands in the fashion, beauty, and lifestyle sectors such as Champney’s, Steven Bartlett, Nikki Wolff, and Ordo to name a few.
Kate’s passion lies with small ambitious self-starters, where she provides invaluable clarity and vision to luxury lifestyle businesses no matter how big or small.
What to expect on the day
Before we even set a date, I’ll ask you to fill out a questionnaire to help me better understand if I can help and if this clarity session is right for you.
Morning debrief
Prior to our day together I’ll have reviewed your questionnaire and if you are already in business I’ll have audited your brand and website. We’ll start our day by getting to know each other and for me to better understand your business in your own words.
Creative Brainstorming & Goal Setting
We’ll chat about your struggles and what you’d like to achieve from the session and your business. Here is where we’ll begin by brainstorming ideas and setting goals that will set the foundations for the brand strategy.
Brand Strategy
This is where we’ll work together to establish the core pillars of your brand and how to better position you and claim your space in your sector. We’ll cover your muse and values to help you best align with the right people, create a brand style wishlist, and much more.
Actionable steps
By the end of the session, you’ll be inspired, and buzzing with ideas. You’ll have a newfound love for your business and confident and excited about what the future has to offer.
Perfect for
Cosmetic & Beauty
Skincare
Jewellery & Fashion Brands
Premium Lifestyle Brands
Spas
Boutique Hotels & Resorts
Lifestyle Influencers
Perfumers
Artisans
Interior Designers
Health & Mindset Coaches
The finer details
Time
A Full Day (9:30am-5:30pm)
Investment
£1000 (split into two 50% payments)
Location
London Holborn (Exact location will be provided upon confirmation of booking).
Included
+ One follow-up Power Hour session
+ Brand strategy action plan document
+Free brand strategy planner to help you build your brand.
-Please note: This does NOT include any design time.
Have more questions? Please read my FAQs here.
What my clients say...
Book a discovery call
Before I accept bookings for my VIP Days I first want to know if we’d make a good team. Fill in the form to book a discovery call.
Please note I only take on two discovery calls per month. This allows me to allocate appropriate time to dedicate to each client’s needs.
Frequently Asked Questions
No! I don’t advise on your business model, marketing, personal goals or pricing structure. This is a 1:1 session where I will help advise and plan your position as a brand, define what you need to elevate your brand both online and offline, and refine your style.
Tea, coffee, and lunch will be provided on the day at no extra charge.
You can view what’s included in the brand strategy planner here.
We will meet near Holborn, London.
You get a free follow-up Power Hour with me. And if you’d like to book additional Power Hours then you are more than welcome at a discounted rate.
Of course. I actually offer a 20% discount on my branding and website packages for anyone who has purchased my VIP Day.
Absolutely. I will never discuss any aspect of what we cover in our time together. Should you need me to sign an NDA I’m more than happy to do so.
Once we have finished our discovery call and we make a great team, I’ll send you your onboarding pack which will include your initial invoice. Payment is split into 2x 50% payments. (£500 upon booking, with the final payment, will then be due 48hrs before our day together).
No this is a purely strategy-based session. If by the end of our session together you’d like to work with me on the design of your brand then please let me know and we’ll make the necessary arrangements.
Before we even set a date, you’ll need to book a Discovery Call using the form above to help me assess whether we’d be a good fit and if I can help you achieve your goals. I’ll also ask you to fill out a questionnaire to help me better prepare for our session together, which also allows me to carry out the necessary research.
Yes of course! Please just let me know their name and email address.
Yes, this is something I can help with. Just let me know if this is something you may be struggling with prior to our meeting.
Unfortunately no. My onboarding process is rigorous to ensure you will get the most out of our time spent together and that I’m able to help you. If I think you would be better served to invest your time and money into another area, I will voice this at the end of our discovery call. I charge for my time and once our day together comes to an end I cannot offer refunds.
I'm Interested, but not sure just yet...
That’s no problem, I understand it can be a big leap. While you decide I can send you some tips and advice for branding your business in the meantime.
